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Chris Ripley
Title Marketing That Works, a division of the Strategic Marketing Group. 11668 Cygnet Drive Waldorf, MD 20601 301-638-4755 cripley@smg2.com www.smg2.com
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Chris Ripley in Ft. Meyers...
Monday, January 18, 2010
Is Marketing Your Title Company Driving you Crazy?


Some thoughts about making it sane again...

I just got back from a whirl-wind long weekend in Orlando, FL. On Thursday I hosted our first Title Marketing Boot Camp (TMBC) for 2010. The attendees enjoyed the day and couldn't wait to get back to their title companies and start implementing the strategies and tactics we discussed. I’ve put up a You Tube clip of the Title Marketing Formula presentation. Check it out.

At TMBC had great discussions about getting better results from their mailings, how to set up their database, and how to set up a Facebook page for their title company. We actually had people setting up their company Facebook page on their smart phones while the class was going.

I spent Friday through Sunday at The Glazer-Kennedy Outrageous Marketing Academy. I learned more than my brain can hold. I took a lot of notes. I had some cool photos taken including the one in the straight jacket in this email.

Today we started burning the DVD's of TMBC. All of the boot camp survivors ;) will receive DVD's of the day to watch again and review what they learned. Everyone who attended TMBC also receives 2 hours of tele-consulting. I've already scheduled a few sessions.

When we were promoting TMBC I had many people ask me when were having our next live event or if they could purchase recordings of the Orlando boot camp.

Today I have the answer to both of these questions.


When are you having your next Title Marketing Boot Camp and why are you wearing that stupid hat?

We're scheduled our next Title Marketing Boot Camp for March 17th - St. Patrick's Day - in Washington, DC (actually, Clinton, Maryland, were John Wilkes Booth was from). I'm hoping all of the attendees will have their luckiest day of the year - and learn how to systemize the marketing of their title company. The Web site has been updated with all of the boot camp information and we are giving you the chance to sign up by January 31st for only $247, $50 less than we have ever offered. Click here to learn more. I'm wearing the hat because I like it! - it keeps my head warm.

We are also selling a complete set of unedited DVD’s and CD’s from last week’s Title Marketing Boot Camp. You will receive DVD’s for watching at home or on your PC and CD’s to listen while you’re driving or working-out. You will also receive the 300+ page manual including copies of all of the letters that come with the TMTW Sales Automation System. You can purchase the unedited DVD’s and CD’s at our Web site for only $297, $200 of the full seminar price. If you purchase the unedited DVD’s and CD’s before  January 31 we will include one hour of tele-consulting, $150 value. Get the same information in the comfort of your home or office. Get it now.

New! Social Media Seminars

I've partnered with the Virginia Land Title Association to offer the more Social Media seminars in the next few weeks. Many people have asked when our next social media seminars were scheduled.  The schedule is:


January 21, 2010        Focus on Facebook - Register by 01/19/2010

February 18, 2010       Look at LinkedIn - Register by 02/15/2010

February 25, 2010       Taking Up Twitter - Register by 02/23/2010


The Virginia Land Title Association is handling all of the registration and they charge a little more for non-members but it's going to a good group. Click here to register.

That's all for me right now.

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